Metropolitan University

Mohammad Asrafuzzaman Yazdani Razu

Assistant Professor (Study Leave)

Biography

In the year of 1988 he was born in Brahmanbaria which is called the cultural capital of Bangladesh. His childhood was made tremendous with the touch of placid breeze and stunning scenery of the river Titas.

Yazdani received BBA and MBA degrees from Metropolitan University, Sylhet, a prominent university in this modern era in 2013 and 2014 respectively. During his studies, he was awarded with different scholarships such as Merit Scholarship and Chairman Scholarship. He was very keen to participate various competitive events and adorned securing superior positions in sports, debate, quiz competitions are foremost. In 2015, he joined the Department of Business Administration as a Lecturer and promoted to Senior Lecturer in January 2017.

Yazdani’s main fields of interest are Contemporary Marketing Issues, Branding, Promotion, Access to Entrepreneurship Development and Impact of Technology on Business.

He is the author of two peer-reviewed journal articles; one is published internationally and another in Metropolitan University Journal. His current research especially explores the branding and promotion strategies.

He is an active member of LDF (Leadership Development Forum) Committee of Metropolitan University. From the dawn of his life he is confident in every sphere and he believes that charms strike the sight, but merit wins the soul.

Education

MBA in Marketing, Metropolitan University Sylhet

BBA in Marketing, Metropolitan University Sylhet

Award & Achievements

Publications

Azad, sadikul., Razu, M.A.Y., & Chowdhury, M. R.(2017)., Promotions of Manipuri Garments –A Study on Garments Retailers of Sylhet City. Asian Journal of Multidisciplinary Studies, 5(5), 172-178.

Razu, M.A.Y., & Roy, D. (2019)., Prominent Factors Influencing Consumers’ Choice of Retail Store. IOSR Journal of Business and Management (IOSR-JBM), 21(6), 62-66.

Razu, M.A.Y.,Islam, M.R. & Anjum,N. (2019)., Entrepreneurs’ Perception on Adoption of Information Technology in Small Business: A Study on Sylhet Region, Bangladesh. EPRA International Journal of Economic and Business Review, 7(7), 44-48.

Awards

University Merit Scholarship – Got Metropolitan University Merit Scholarship in MBA Program & also in BBA Program.
Quiz Contest Champion-Champion of MU ICT fair quiz contest in 2009.

Co-Curricular And Leadership Skills

Working as the coordinator-of Metropolitan University Business Debate Team
Performing the responsibilities as an advisor of Metropolitan University Debating Club
Performing the responsibilities as an advisor of Metropolitan University Hult Prize
Acting Advisor of Metropolitan University Business Alumni Association
Former Advisor-Metropolitan University Social Services Club
Former Advisor-Metropolitan University Theatre

Interests

Marketing issues of current and past interests.

Digital marketing

T adoption on Customer Service

Artificial Intelligence usage in customer service

Contemporary social issues

University

Leadership and Management

Faculty Members

Office Administration

Honours Programmes

Masters Programmes

Short Programmes

Departments

Academic Information

Admission

Facilities

Club & Organisations

Department of Business Administration